Google AdWords continues to dominate the world of online advertising. But now, in the form of Facebook, it has a rival that is growing in strength. So which platform is right for your business? AdWords vs Facebook ads – a general overview So what are the key differences between AdWords and Facebook ads? Firstly, there’s the obvious difference in where people can see the ads. AdWords ads appear in Google search results and on third-party sites that form the Google Display Network. Facebook ads appear in various locations across the social network,......

Continue Reading